Comprehensive framework for a globally regenerative IoT Seafood Industry

Decentralized Autonomous Industry (DAI)

The potential to save the environment and feed 1 billion people a healthy protein meal every day

The DAI offers stakeholders governance, advanced collaboration and decision making tools, and open standards for innovation; designed as a seamless twenty-first-century intelligent infrastructure at a global industry scale. The DAI will connect local fisheries, communities, and regional ecosystem development programs with the Internet of Things (IoT) to scale to global traceability of seafood quality.

Stakeholders, research institutions, and consumers will be able to access a comprehensive system as a gateway to the IoT.  Users have access to Big Data and analytics to develop predictive algorithms that can increase productivity and reduce the marginal cost of producing and delivering a full range of products and services.

Applying sound management reforms to global fisheries in the dataset could generate annual increases exceeding 16 million metric tons (MMT) in catch, $53 billion in profit, and 619 MMT in biomass relative to business as usual. With appropriate reforms, recovery can happen quickly, with the median fishery taking under 10 years to reach recovery targets. Results show that common sense reforms to fishery management would dramatically improve overall fish abundance while increasing food security and profits.

A DAI breaks down an industry’s needs according to key layers and components. Key industry processes are mapped and their relationship to each layer can be fully understood.

A DAI breaks down an industry’s needs according to key layers and components. Key industry processes are mapped and their relationship to each layer can be fully understood.
People Layer
The seafood industry DAI begins with the people layer. This layer incorporates all governing bodies, consumers, and retailers. All of these stakeholders have a bearing on how fish are caught, transported, and sold.
Business Process Layer
People then interact with the business process layer which is composed of user-facing software. In this case, ERP systems for managing orders, software for managing exchanges, and software for decision making.
Transport Logistics Layer
The governing bodies will use enhanced decision-making software to create and update regulations which are a key part of the transport logistics layer. Also contained in this layer are all the low-level components that report on catch location, shipment status, and other business-essential tracking data. Each component here gathers and cross-checks data from the industry cloud layer.
Industry Cloud Layer

The industry cloud layer is a catch-all location for the massive amounts of data necessary for a trustworthy supply chain. It consists of databases for fish names and types, audio/video recordings, certification records, and data exchanged with other services via API calls. This is where the Seafood Commons open inter-operable schema creates the foundation layer for industry-wide IoT innovation.

Geolocation Layer and Feeback Loops
Map and virtual/augmented reality information via the geolocation layer. The feedback loops layer is incorporated here as this information is used to determine the environmental impact of business and consumer practices on the world’s oceans.
IoT Physical Layer and Ecosystems

When environmental benefits or hazards are discovered, information flows to the ecosystem layer where local communities are alerted and change can be enacted where needed. Via the feedback loops, governing bodies and industry leaders can be brought in to address systemic concerns.

Data would not be available to the other layers without the IoT physical layer. Ports, ships, intermediaries, and supermarkets will be fitted with internet-of-things connected devices to communicate all the variables that need to be collected and analyzed to ensure proper supply chain management. Kicking this data up to the people layer gives everyone the bird’s eye view they need to make better decisions in the industry.

The Seafood Industry DAI

The DAI as defined above provides a model for how various industries can better self-regulate for the benefit of their consumers and the environment. Such a model will become increasingly important as the world looks for ways to tackle environmental crises while offering regenerative solutions, greatly increased yields, quality and transparency for a market to support these practices.

Informed by an Integrative and Integral approach we view this emerging technology as an evolutionary aspect of human civilization. While the technical systems may be viewed as complex machines when human interaction is included we start to see the Internet of Everything (IoE), a collaborative global “brain” and nervous system that has the potential to positively transform society and its relationship to the physical world.

The Collaborative Commons

The introduction of the US Food Safety Modernization Act (FSMA) coincides with one of the most profound technical developments since the printing press. The rapidly evolving Internet of Things along with blockchain based cryptocurrencies are ushering in what is now being called the Logistics Internet.

These developments are now creating the Third Industrial Revolution. There are already more devices connected to the IoT than there are people in the world. Gartner estimates that by 2020 there will be over 20 billion devices. For the seafood industry, these devices will track and automate all aspects of the supply chain from capture to plate.

A global industry like Seafood has its own set of unique problems. Ocean acidification and climate change, which if unchecked, threatens life in the oceans. Seafood is a low-profit industry, as much as 40% of seafood is mislabeled by the time it gets to the shelf, fraud, and product tampering are problems, increasingly complex international regulations are making it harder for small and mid-size fisheries to survive. Human rights violations, overfishing, and plastics are additional critical issues for the industry.

Imagine the potential for innovation and problem solving if there was a way for the industry to globally collaborate for the benefit of all.  Developing global common standards will enhance transparency and connectivity.  It is now possible for the industry to create a global voting and consensus involving all seafood stakeholders. is already creating this system. The Seafood Industry itself will be able to participate in critical international discussions and decisions.
  • Blockchain and Food

    Supply chain and IoT
  • Blockchain and Trust

    A system designed for trust and fraud prevention.
  • Blockchain and Money

    Instant international transactions
  • Open Enterprise Governance Model

Blockchain and Industry
Blockchain and Society

Common Standards

Transferable knowledge of standards in an international industry.


International trade regulations, supply chain and traceability requirements, quality control and food safety.


Innovative methods and best practices shared globally through industry particiption.

Human Rights

Human rights violations are critical issues within the industry, direct involvement of all industry stakeholders is needed.


Feeding the world in an environmentally sustainable way requires careful stewardship from within the industry itself.

Maritime Law

The industry will be empowered by participation and collaboration in maritime law.

Education and Certification Programs

The fishing industry includes any industry or activity concerned with taking, culturing, processing, preserving, storing, transporting, marketing or selling fish or fish products. It is defined by the Food and Agriculture Organization as including recreational, subsistence and commercial fishing, and the harvesting, processing, and marketing sectors. 

While there are many excellent programs, and maritime schools, there are not international cross certification standards. The Seafood Commons will help to aggregate qualified courses from around the world and standardize certification criteria.
A study published by the Center for Public Integrity confirms that more workers die in the commercial fishing industry than in any other job. By properly completing a written assessment of a vessel, fishermen can show that health and safety has been considered and reasonable measures have been taken to ensure that the vessel is safe for its crew. However, remember that risk assessment is a continuous process. In practice, the risks in the workplace should be assessed before work begins on any task for which no valid risk assessment exists.

NSF International

Global leader in food safety certification
NSF provides seafood certification that helps companies demonstrate compliance with regulatory requirements and quality standards. We are accredited to certify to the Global Food Safety Initiative (GFSI) benchmarked Best Aquaculture Practices (BAP) standard.


Office of International Affairs and Seafood Inspection
Working with our international partners, NOAA Fisheries’ Office of International Affairs and Seafood Inspection works to combat Illegal, Unreported, and Unregulated (IUU) fishing, promote comprehensive research on fish and other marine animals that travel through international waters, and preserve endangered species that share our oceans.

SCS Global Services

Sustainable Seafood Certification
SCS is instrumental in this effort, certifying fisheries, aquaculture production, and chain-of-custody companies around the world to the Marine Stewardship Council (MSC) and Aquaculture Stewardship Council (ASC) standards. We helped develop the MSC standard, and now serve on the ASC Technical Advisory Group as a founding member.

Industry Overview

According to the Food and Agriculture Organization (FAO), the world harvest in 2005 consisted of 93.3 million tonnes captured by commercial fishing in wild fisheries, plus 48.1 million tonnes produced by fish farms. In addition, 1.3 million tons of aquatic plants (seaweed etc.) were captured in wild fisheries and 14.8 million tons were produced by aquaculture. The number of individual fish caught in the wild has been estimated at 0.97-2.7 trillion per year (not counting fish farms or marine invertebrates).

Sustainability and Regeneration

A global industry
80% of world seafood comes from Asia
  • Health Standards
  • Environmental Standards

International Disputes

The ocean covers 71% of the earth's surface and 80% of the value of exploited marine resources are attributed to the fishing industry. The fishing industry has provoked various international disputes as wild fish capture rose to a peak about the turn of the century, and has since started a gradual decline. Iceland, Japan, and Portugal are the greatest consumers of seafood per capita in the world.
The sea, the great unifier, is man's only hope. Now, as never before, the old phrase has a literal meaning: we are all in the same boat.
Ocean acidification is the ongoing decrease in the pH of the Earth's oceans, caused by the uptake of carbon dioxide (CO2) from the atmosphere. Earth System Models project that within the last decade ocean acidity exceeded historical analogues and in combination with other ocean biogeochemical changes could undermine the functioning of marine ecosystems and disrupt the provision of many goods and services associated with the ocean beginning as early as 2100

Key References

UN - FAO Globefish
Analysis and info on world fish trade
World Ocean Observatory
Best practices, innovation, and effective connection
International Seafood Sustainability Foundation
"Acting as a global bridge"
FDA Food Safety Modernization Act (FSMA)
U.S. Food and Drug Administration
Marine Traffic
Ship tracking Intelligence
Supply Chain and Blockchain
Digitalist Magazine Article

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